Eddie Hearn says he is still going to set up PPV cards because he must fight. He is glad that Turki Alalshikh has decided for free seasonal events of Riyadh on Dazn. This will not change his events. It will continue to sell larger ones, which engage Anthony Joshua, Conor Benn and Chris Eubank Jr.
Hearna PPV strategy
“I think PPV is crucial to fight huge fights, but I think there are too many fights that are at the paypoint,” said Eddie Hearn Fight Hub tvResponding to Alalshikh Turks, announcing that his Riyadh seasonal events will be free in Dazn as part of a regular subscription to this platform.
The events that will be shown at PPV in Dazn will have to be the one for which fans are interested in paying. They will not be joyful to see any event they organize. Placing Anthony Joshua’s fights in PPV is doubtful because it is washed and has not overcome good heavyweight for years.
Value for fighting fans
“I think that Saturday’s program. Should it be PPV, should it be part of your subscriptions? Different fights in different places and different time zones,” said Hearn. “I think it’s great for Dazna and subscribers, because now they will get more PPV fights as a subscription, which means that the fight fan will get more value.”
Last Saturday, PPV card, Edgar Berlanga Vs. header Hamzah Sheeraz, was worth placing in the Pay-Per-View view. The only problem was the current order.
Berlanga-Sheeraz should have been placed on the card three or four. Shakur Stevenson vs. William Zepeda was a real main event, and David Morrell vs. Imam Khaev a real factor. This fight stole the program. It was certainly the best of the whole night in terms of drama.
“Does PPV still exist? Absolutely. Will it still exist for us? Absolutely. But many of our programs do not make many PPV programs away from Benn-Eubank, Joshua and the like.
Anthony Joshua does not bring gigantic numbers from US fans in his events. Now that the rematch between Conor Bennem and Chris Eubank Jr. It is turned off, this is one smaller PPV event that Hearn will have the opportunity to set up.
“PPV is not dead in Dazna, it’s definitely. Dazn will continue to perform PPV, but as part of the subscription there will be more larger programs, which I think is fantastic,” said Hearn.
Turks Alalshikh: Free Dazn influence
Hearn may not be aware of the fact that PPV events that are shown on Dazn will bring less purchases because the fans will be spoiled by many free events of Turki Alalshikh. He tends to charge his cards with excellent fights. Hearn and other promoters who decide to put events on PPV may suffer from a fewer purchases.