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Dwayne Johnson’s Project Rock Teams with the Star UFC Charles Oliveira for the novel “The Rock” campaign of Johnson and the Under Armor Rock Brand Spotlight UFC Charles Oliveira in the novel campaign

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Dwayne Johnson and Under Armor’s Powerhouse Collaboration, Project ROCKreturns with another influential campaign – transient transient UFC legend Charles Oliveira. Initiative, developed in cooperation with Seven bundles marketingfocuses around the newly published Project Rock 8 coachThe shoe designed the results of athletes to a higher level.

The campaign not only shows the evolution of Project Rock footwear, but also emphasizes Oliveira’s inspiring journey. Known all over the world as Former UFC Lightweight master and very respected Brazilian black belt jiu-jitsuOliveira embodies the Rock Rock Ethos of Resilience, Disciple and Brentless Drive project.

. Project Rock 8Described as “the most sophisticated and versatile brand trainer, it was designed for precision and durability, providing athletes at all levels, it can cross boundaries and train without compromise. According to Project Rock, shoes balanced comfort, performance and innovation, which makes him the final companion of high -intensity training.

Oliveira’s involvement adds an genuine combat sports advantage to the campaign. Thanks to its history about overcoming failures and strengthening his place among the UFC elites, the Brazilian star reflects the long -time Mantra of Johnson “strenuous work, without excuses and training with intention. “

The novel campaign is also supported by the exclusive video content, where Oliveira He shares how Project Rock is in line with his training philosophy and what drives him to the octopus and outside. Fans perceive him not only as a fierce competitor, but also as a symbol of perseverance – central quality for mixed martial arts and DNA Project Rock.

For Dwayne, Johnson Project Rock has always been more than footwear and clothing – it is about creating a reinforcement movement. Cooperation with Oliveira additionally extends the scope of Project Rock to the global MMA community, inspiring both warriors and everyday athletes.

Project rock 8 is now available Official website of Under Armor And choose retail outlets around the world.

Key results:

  • Project Rock 8 is the latest evolution of the Project Rock training shoes.
  • Charles Oliveira, former UFC master, campaign campaign.
  • Developed in cooperation with Seven Bucks Marketing, the campaign strengthens the Mission of Tough Work Project Rock, training based on the goal and strengthening the position of athletes.
  • The exclusive video content of Oliveira will be introduced with the campaign.

Because the star of Oliveira is still growing as part of the global base of UFC and MMA fans, this partnership is an excellent synergy of sports performance, authenticity and brand history.

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MMA

Jalin Turner explains how he handled the burden of hurting his opponents

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Jalin Turner explains how he handled the burden of hurting his opponents
Jalin
Turner is no longer disturbed by the thought of doing damage to
his opponents.

Turner (16-9) had briefly retired last year following a submission
loss to Ignacio
Bahamondes. “The Tarantula†revealed that the thought of
hurting his counterparts was taking a toll on him. Turner was
especially scarred by a violent knockout win over King Green
and a back-and-forth clash against Dan
Hooker.

However, Turner has since returned to action and scored two
first-round knockout wins in the
Ultimate Fighting Championship. He opened up about the same
after his latest victory.

Jalin Turner reveals change in mindset that makes fighting
‘more peaceful'

Turner viciously dispatched Kaue
Fernandes with a left hook at UFC
330. While he's previously stated that the violence of mixed
martial arts bothered him, the 31-year-old has since changed his
perspective.

The American has realized that his opponents are also sharing the
Octagon with him because of their love for the sport. Turner now
knows that getting hurt is inevitable in a sport like MMA. His
change in perspective has eased the burden in his mind of punishing
his opponents.

“The [King Green] and Dan fights got to me,†Turner told Full Send
MMA. “All those fights got to me. But now I know that I'm here and
it's not because of me. It's so much more past than just I'm trying
to hurt people; I'm trying to beat people up… Now, the person
across the Octagon from me loves what they do as much as I do. When
I started thinking about it like that, that makes it a little bit
more peaceful.â€

Turner was riding a five-fight finishing streak in 2022 before
dropping four of his next five. In one of those losses, Turner
walked off after knocking down Renato
Carneiro, only for the Brazilian to get back up and turn the
tables, stopping him later on. While his stock briefly plummeted,
his last two knockout wins have reminded fans of the threat he
poses.

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MMA

Khabib Nurmagomedov gives Islam Makhachev ultimate compliment following UFC 330: "He has reached the pinnacle of this sport"

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Khabib Nurmagomedov gives Islam Makhachev ultimate compliment following UFC 330: "He has reached the pinnacle of this sport"

Khabib Nurmagomedov has some big praise for Islam Makhachev in the aftermath of UFC 330.

Makhachev was in search of history this past Saturday in Philadelphia. The king of the welterweight division had his first successful 170-pound title defense, and broke a UFC record for most consecutive wins. Makhachev utilized his grappling and had success in the standup against Ian Machado Garry to fight his way to a unanimous decision.

Nurmagomedov was the main voice in Makhachev's corner on fight night, and he hopped on Instagram to share the utmost praise for his longtime friend and protege.

“There's a word: Achievement,†Nurmagomedov wrote. “In sports, it means a lot, and Islam and ‘achievement' are synonyms. He has reached the pinnacle of this sport, broken the record for the longest winning streak in UFC history, and is rightfully considered one of the best athletes to ever step into the Octagon. May the Almighty keep you safe, Brother.â€

Prior to Saturday's big UFC on Paramount+ event, longtime color commentator Joe Rogan said he wouldn't be surprised if Makhahcev were to retire with a win over Garry, but the 170-pound ruler doesn't plan to wrap things up just yet. Makhachev will be taking some time to heal up following a hard-fought win over Garry, but he wants to fight again prior to Ramadan.

Top welterweight contenders Carlos Prates and Michael Morales were in attendance for UFC 330. Makhachev has said he believes Prates is ahead of Morales on the pecking order. The champion believes Morales has been too inactive and needs to at least win a No. 1 contender fight.

As for Garry, he issued a video statement on his Instagram page. “The Future†claimed to have taken Makhachev to the wire, and he still believes he can become a UFC titleholder.

Who should be the next challenger for Islam Makhachev's UFC welterweight title? Join in on the conversation in the comments below.

This article appeared first on BJPENN.COM


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Dana White unsure Tyson Fury vs. Anthony Joshua actually happens: "To make a fight, two guys have to want to fight"

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Dana White unsure Tyson Fury vs. Anthony Joshua actually happens: "To make a fight, two guys have to want to fight"

Zuffa Boxing frontman Dana White has no clue if Tyson Fury and Anthony Joshua will ever share the ring.

Fury vs. Joshua has long been viewed as the biggest UK boxing match that can be booked. The problem is, neither side has been on the same page to make the bout a reality. Many believe “The Gypsy King†and Joshua should've fought during the peak of their careers, and White is one of those detractors.

During the UFC 330 post-fight presser, White questioned if Fury and Joshua actually have a desire to fight each other (via MMAMania).

“Listen, this f–king saga, we'll see how this whole thing plays out,†White said. “They either want to fight or they don't. I don't know.â€

White said there is still a substantial amount of money to be made for a potential Fury vs. Joshua fight. Even so, the UFC boss said nothing can materialize if the fighters don't actually want it to happen.

“To make a fight, two guys have to want to fight,†White said. “Period. End of story. Contracts and this and that? There's a lot of f–king money for grabs in this fight. Do you want to fight or do you not want to fight? I don't give a s–t one way or the other. I'd be happy [if the fight was in the UK]. I don't give a s–t. Do you want to fight or do you not want to fight?â€

White agrees with those who feel Fury vs. Joshua is long overdue, and he hopes the stars align to finally pull the matchup off.

“The fight should have happened ten years ago, is it going to happen now? We'll see.â€

Both Fury and Joshua recently had tune-up fights prior to their potential matchup. Fury traveled to Pattaya in Thailand to score a seventh round corner stoppage over Mariusz Wach. Joshua had far more difficulty in his clash with Kristian Prenga, surviving two knockdowns before turning the tide with a second-round knockout win.

Do you think Tyson Fury vs. Anthony Joshua will finally happen, or will it forever be a “what if†story? Drop your opinion below.

This article appeared first on BJPENN.COM


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