Boxing
Zuffa Boxing plans up to 16 events in 2026 with global expansion
Published
8 months agoon
Zuffa Boxing is planning 12 to 16 events in 2026, including international fight cards and up to four marquee superfights per year, according to TKO Group Holdings CEO Mark Shapiro during the company’s fourth-quarter earnings announcement on Tuesday.
The promotion, which launched in January 2026 as a joint venture between TKO and Saudi Arabia’s Sela, has already secured a media rights deal with Paramount+ covering the United States, Canada and Latin America, with additional territories currently in negotiations.
“We are encouraged by our initial progress in 2025 in signing a media rights deal with Paramount Plus in the United States, Canada and Latin America,” Shapiro said. “We are signing a robust portfolio of boxers to our roster and are already planning a 2026 fight card calendar that will take us outside the United States.”
He added: “All I can say is: be careful. Our goal is to build this into a behemoth.”
Super Fights and the Sela Partnership
In addition to Zuffa Boxing’s regular calendar of events, Shapiro said the organization will host two to four superfights per year in partnership with Sela. The first confirmed event under this structure will be Tyson Fury vs. Arslanbek Makhmudov, which will take place on April 11 at Tottenham Hotspur Stadium in London, with Zuffa Boxing and Sela listed as co-hosts, and will be broadcast on Netflix.
Shapiro also addressed the Conor Benn transfer that made headlines this month, explaining that it is a one-fight deal financed by Sela – not directly by Zuffa Boxing – under the same structure as last year’s Canelo Alvarez vs. Terence Crawford event. He dismissed criticism from Matchroom’s Eddie Hearn, claiming he was “stirring the pot in a fictional way” and said the story “took on a life of its own”.
“It’s only one fight!” Shapiro said.
The superfight model is designed to build competition and showcase Zuffa Boxing fighters against the backdrop of larger events, expanding the profile of the promotion’s lineup while Sela absorbs the costs of the main fights.
How the venture works
Shapiro presented the financial structure of the joint venture in exceptional detail. Sela finances all operations, while TKO has no obligation to finance. TKO charges an annual management fee of $10 million to run the promotion, as well as an additional $10 million service fee for each superfight event and commissions from media rights deals negotiated on behalf of the venture.
TKO acquired a 25% stake in Zuffa Boxing in 2025 and expects to achieve a roughly 50/50 ownership stake in the company within a few years, hitting performance milestones that Shapiro says are already within reach.
“The way we have structured the joint venture with our partners in Saudi Arabia, specifically Sela, is that they are financing it,” Shapiro said. “We have no obligation to finance. We intend to build goodwill.”
Zuffa Boxing is treated as an equity method investment in TKO’s financial statements, which means its revenues and losses are not consolidated in TKO’s main figures. This project is included in the “Corporations and other” segment of TKO, next to PBR and general administrative expenses.
The bigger picture
TKO reported full-year 2025 revenues of $4.735 billion across its portfolio, which includes UFC, WWE, PBR and IMG. Business 2026 guidance projects revenues of $5.675 billion to $5.775 billiondriven primarily by fresh media rights deals for the UFC and WWE with Paramount and Disney.
Shapiro positioned Zuffa Boxing as an additional growth channel with the same revenue streams that TKO has built around its other properties – media rights, consumer licensing, ticket sales, site fees and global partnerships. Integration with UFC, WWE and PBR also gives TKO an advantage in negotiations with broadcast and streaming partners.
For a promotion that’s only been around for a month, the infrastructure is growing rapidly. The deal with Paramount+ has been struck, international territories are on the cards, the London superfight is booked for April and the 2026 calendar is full. Whether Zuffa Boxing can produce results on the scale described by Shapiro will depend on how quickly it can build a roster deep enough to accommodate more than a dozen fighters a year – but TKO has made clear that it intends to treat boxing with the same operational machinery it has built around mixed martial arts.
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Boxing
Terence Crawfords Interim Champion Eyes Canelo Showdown After Mbilli Victory
Published
9 hours agoon
November 2, 2026
Canelo Alvarez got his hands on the WBC super-middleweight title once again as he dethroned Christian Mbilli on Saturday night, and now the reigning WBC Interim champion has revealed his keenness to take on the Mexican superstar.
Alvarez lost his undisputed title to Terence Crawford last September, whilst Christian Mbilli defended his WBC Interim title in a draw against Lester Martinez in the co-main event.
When Crawford retired from the sport and relinquished his titles, Mbilli was elevated to full world champion and an immediate target was placed on his back, with Canelo eager to regain his title – which he did with a unanimous decision win on Saturday.
Meanwhile, Martinez – who is trained by Crawford coach Brian McIntyre and has sparred the pound-for-pound great on many occasions – has since been named as the WBC Interim champion and has defended that belt with triumphs over Immanuwel Aleem and Luka Plantic during 2026.
Following Canelo’s win over Mbilli, Martinez told Izquierdazo Boxeo that it is his ‘dream’ to take on the four-division world champion in a bid for the full WBC super-middleweight crown.
“My dream now is to fight Canelo because he is the champion.”
Alvarez is believed to have one fight left on his deal with Riyadh Season and is already being linked to a return to action in the spring.
Whilst Martinez will hope to soon be mandated as Alvarez’s opponent, David Benavidez famously had no such luck when pursuing a showdown with Canelo whilst he reigned as the WBC Interim titleholder.
Instead, Canelo is hoping to secure a mammoth rematch with Crawforddespite the American’s retirement.
Boxing
Exploring Who Can Challenge Canelo Alvarez at 168: Beyond Terence Crawford
Published
13 hours agoon
November 2, 2026
On Halloween night, Canelo Alvarez defeated Christian Mbilli to become a three-time super-middleweight world champion, and now the question is: outside of Terence Crawford, can any other boxer defeat Canelo at 168?
When Christian Mbilli entered the ring to face Canelo Alvarez, a reasonable number of boxing pundits thought Mbilli was going to pull off the upset. Alvarez has a history of stamina issues, and many assumed Mbilli could take advantage.
The idea was for Mbilli to overwhelm Canelo with his high-volume punching, wear him down, take over in the later rounds, and win a close decision. Unfortunately for Mbilli, the bout didn’t go that way.
Canelo Alvarez was able to dictate the range and the pace of the fight. Canelo’s defense was sharp, his stamina was good, and on offense he dominated the action with skillful counterpunching and pinpoint accuracy.
Mbilli fought the wrong type of fight, as most of the bout took place at mid-range as opposed to close quarters. Mbilli gave Canelo too much respect, and on multiple occasions he looked confused.
Christian Mbilli was severely outclassed, and because of that, the fight looked like a glorified sparring session. As a result of the bout, Canelo Alvarez (64-3-2, 39 KOs) is the new WBC super-middleweight world champion.
The sport of boxing is based on levels, and on the night of October 31st, Canelo Alvarez proved he was levels above Christian Mbilli. Now fight fans are wondering: are any of the current top super-middleweights close to being on Canelo’s level?
Terence “Bud” Crawford defeated Canelo Alvarez with his skill set and his ring IQ. None of the top super-middleweights have a skill set compatible with Crawford’s, and none of them come close to Crawford when it comes to ring intelligence.
With that being said, one would ask, outside of a rematch with Crawford, what would be the ideal fight for Canelo at 168? If Terence Crawford can’t be convinced to come out of retirement, then Hamzah Sheeraz is probably the best candidate.
The former WBO world champion Hamzah Sheeraz is a 6-foot-3-inch super-middleweight who is skilled, and he can effectively fight from long range. On Halloween night, Sheeraz was ringside analyzing the fight.
Back in July 2025, Hamzah Sheeraz looked sharp as he stopped Edgar Berlanga in the 5th round. A year later, Sheeraz had a lackluster performance, as he scored a majority decision victory over Simon Zachenhuber.
Now Hamzah Sheeraz (24-0-1, 19 KOs) appears to be the frontrunner in regards to facing Canelo in 2027. If Sheeraz doesn’t get the match, then Canelo may choose to fight one of the other champions at 168.
Boxing
Lester Martinez Aims for Canelo Alvarez with BoMacs Support
Published
14 hours agoon
November 2, 2026
Lester Martinez would give Canelo Alvarez a dangerous first defense of his reclaimed WBC super middleweight title. The aggressive Guatemalan can punch and has Brian “BoMac” McIntyre in his corner, giving him access to the trainer who helped Terence Crawford beat Canelo.
“My dream now is to fight Canelo because he’s the champion,” Martinez said to Izquierdazo Boxeo in a quote shared by The Ring. His WBC interim title gives that ambition substance, although it does not establish that Canelo has been ordered to face him next.
The McIntyre connection makes this more interesting than another contender requesting a payday. BoMac knows what went into preparing Crawford for Canelo and could bring that knowledge into Martinez’s camp. The WBC lists McIntyre as Martinez’s trainer. wbcboxing.com
Crawford could also offer firsthand advice about Canelo’s timing, counterpunching and habits under pressure. His involvement in a potential camp has not been announced, but Martinez would have an obvious reason to seek his stablemate’s input.
Mbilli took too long to alter his approach when Canelo’s jab and head movement disrupted his pressure last weekend. He continued following Canelo without consistently changing how he attacked. Martinez would likely arrive expecting those tactics, with McIntyre preparing ways to get past the jab and vary his attack.
That would not make Lester immune to Canelo’s counters. It could, however, reduce the rounds spent trying to work out what to do next. BoMac could prepare alternatives before the opening bell and help Martinez adjust between rounds when Canelo starts frustrating him.
Martinez would still need to win with his own tools. He cannot copy Crawford’s performance. His route would involve sustained pressure, body punching and enough variation to prevent Canelo from anticipating each attack.
His 2025 draw with Mbilli gives him a relevant result against the man Canelo just defeated. Beating Canelo is another matter, but an aggressive puncher arriving with informed preparation would be a serious undertaking for the 36-year-old champion.
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