Boxing
Massive KO and gold marketability
Published
5 months agoon
ANOTHER crucial factor a boxer must have to reach the top is marketability. This is what managers and promoters focus on when considering signing a boxer. Traits like charisma and personality make a boxer more marketable. These traits make a boxer stand out from the crowd and therefore able to build a powerful fan base.
Promoters often encourage boxers to tell their “story” to their audience. This allows them to create a narrative around their career and engage with their audience on a deeper level. All of these elements aid build a brand, something all boxers should strive for if they want to secure lucrative endorsement deals and brand partnerships.
Oscar De La Hoya famously told the story of his mother’s death just weeks before the 1992 Barcelona Olympics, where he fulfilled her wish for him to become an Olympic champion. This inspiring story, along with his pop star good looks, helped transform him into the “Golden Boy.”
De La Hoya went on to land numerous brand endorsement deals, including one with McDonald’s in 1999, and became one of the biggest boxing stars of the 1990s and 2000s. Of course, none of De La Hoya’s accomplishments would have been possible without his skill and dedication, but there’s no doubt his marketability helped propel him to boxing royalty.
It’s safe and sound to say that the most crucial trait a fighter must possess if they want to become a box office star is knockout power (which is why heavyweights are more popular with the public than flyweights).
There is something in humans that makes us seek out brutality, and what is more brutal than a knockout? To see the legs give way, the lights go out for a moment, and in that moment everything freezes in time. That is what many hope to see when they watch the “gigantic fight.” When a fighter has the ability to knock out an opponent with one punch, he goes from being a boxer to something completely different. He becomes a commodity.
The best example is Mike Tyson. Tyson has a record of 58 fights, 50 of which were wins, 44 of which were in the fight. His freakish ability to leave opponents unconscious has earned him nicknames such as “The KO Kid” and “The Baddest Man on the Planet.”
Tyson’s iconic black shorts and boots, as well as his menacing stare and incensed interactions, made him one of the most infamous figures of the 90s. Viewers tuned in to Tyson’s fights in their millions (even if it meant getting up at 4 a.m.) to witness a devastating knockout. The truth is, Tyson’s aura struck fear into the hearts of his opponents, and he beat them before they even set foot in the ring.
Unless you have the power to knock out someone with one punch (and few people do), you can bet that standing on your feet and having a good laugh is the best way to attract a bloodthirsty audience.
Arturo Gatti won the hearts of millions by refusing to take a step back and leaving it all in the ring, resulting in some of the most iconic fights of our time. There have been many highly skilled boxers who have been labeled “monotonous” by the public and thus have not achieved the level of stardom their talent deserved (I hope that doesn’t happen to Shakur Stevenson).
A less popular path in the public eye is through cultural influence. Within the category of boxers known by name (which is compact), there is an even smaller category of boxers who have influenced culture.
These athletes represent more than just the sport or corporate brand they are partnered with; they represent the people because they reflect the people. These idolized athletes often give a voice to the voiceless during arduous (often political) times, sometimes even risking their own careers to stand up for what they believe is right.
Two fighters that come to mind are Muhammad Ali and Barry McGuigan. In 1967, when Ali was attending an induction ceremony into the U.S. Armed Forces, he refused to perform when his name was called. He was warned that he was committing a felony punishable by five years in prison and a $10,000 fine.
Ali was summoned again, but again refused to back down. He was later arrested. The next day, the Fresh York State Athletic Commission suspended Ali’s boxing license, and the WBA stripped him of his world title. After that, Ali needed three years to re-license to box in the United States.
Ali’s stance on the Vietnam War resonated with many around the world. He famously asked, “Why would they ask me to put on a uniform, go ten thousand miles from home and drop bombs and bullets on brown people in Vietnam while the so-called Negroes in Louisville are treated like dogs and denied basic human rights?” Ali’s refusal to bow to the pressures of the white establishment transformed him from athlete to cultural icon, “The Greatest” in and out of the ring.
In one of the most divided and brutal periods in Irish history, one boxer made the decision to fight for peace. In the 1980s, during a period of war known as ‘The Troubles’, Barry McGuigan refused to start any more conflict and made it clear that he would not take sides.
McGuigan stated: “I was very conscious of how fragile these things were. I made every effort. I’m not going to do that, I’m not going to wear colours that are going to push people away, I’m not going to sing anthems that are going to divide you one way or the other.”
Instead of Amhrán na bhFiann (the Republican anthem) or God Save The Queen (the Unionist anthem) being played as he entered the ring, he had his father sing Danny Boy, which he says is “everyone’s anthem”. The phrase “leave the fighting to McGuigan” was coined, and the troubles stopped a week before McGuigan’s fights.
There is no doubt that McGuigan’s decision not to take sides put his safety at risk. But there is also no doubt that McGuigan’s decisions gave his country a much-needed respite during a war that has killed more than 3,500 people.
Each of McGuigan’s fights was more than just a chance to see “The Clones Cyclone” deliver a series of powerful punches with precision or to dazzle you with a head movement. It showed his Northern Irish brothers and sisters and the rest of the world that unity and peace are possible.
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Boxing
Manny Pacquiao remains the favorite to win the title against Mario Barrios
Published
6 days agoon
January 6, 2025WBN understands that despite alternative options emerging, it is more likely that Manny Pacquiao will face Mario Barrios next.
Bob Santos, coach of WBC welterweight champion Barrios, told World Boxing News that he is currently in contact with Pacquiao’s team. Asked by WBN if he had spoken to Pacquiao or representatives of any other challenger, Santos replied: “Yes, Pacquiao’s promoter, Sean Gibbons.” Pressed on whether Barrios vs Pacquiao might happen next, he added: “It’s challenging to say. We’ll have to see how this plays out.”
WBN contacted Santos after Conor Benn emerged as a potential alternative to Barrios. The British fighter, who recently returned from a suspension following two positive drug tests, is keen to return to competition.
Benn showed favor with the World Boxing Council at the recent WBC Convention, the WBC Evaluation Committee and during an interview with the sanctioning body over the weekend. “The Destroyer” is ranked second in the rankings at 147 pounds, despite less than solid opponents during his time in exile, during which Benn competed twice in the United States while his career in the United Kingdom was in doubt.
As he battled to clear his name and with the British Anti-Doping Authority finding no evidence that Benn had intentionally taken ostarine, the 28-year-old’s career took a pointed nosedive. Despite this, he remains highly rated and at least one step away from fighting for an eliminator or one of the remaining championship titles.
However, Pacquiao remains Barrios’ favorite. Now it’s up to the boxing legend and Hall of Famer who got the first votes to secure his shot. WBN believes a July date – most likely at the MGM Grand in Las Vegas – is the most realistic date for a Nevada swan song.
Pacquiao could extend his record as the oldest welterweight champion by six years if he can secure a huge victory over the 29-year-old world champion. At 46 years antique, such a scenario remains unlikely, but he can never be compared to one of the greatest players of this generation.
Unlike heavier boxers and his training regiment, Pacquiao looks in great shape despite his advanced age. Everything is set for a massive return to the boxing capital of the world, provided Pacquiao and his team can manage his political ambitions, which are expected to run from this month until May. After that time, Pacquiao could find himself in the summer finals and become the all-time champion, regardless of the result.
Barrios is based in the city, where he trained with Santos, and would be the perfect opponent to see out the career of one of the greatest fighters in history.
Boxing
A report about Deontay Wilder retiring at the age of 39 has been confirmed as false
Published
1 week agoon
January 2, 2025Deontay Wilder has not retired from boxing at the age of 39, and the former WBC heavyweight champion has not issued any official statement.
World Boxing News can confirm that reports circulating on social media are false and originated from a imitation account on Up-to-date Year’s Day. As of January 2, 2025, WBN has had no word from Wilder that he plans to hang up his gloves.
As usual, WBN also asked Shelly Finkel for comment. However, Finkel has repeatedly said in the past that Wilder is not retiring. This case seems to be no different.
The last time Wilder spoke publicly was while promoting a mental health app, the Brown Bomber was unveiling plans to return to the sport.
He said: “The push-up protocol has been disabled. Strengthen your body and train your mind; no paid subscription required! It’s not about money. It’s about a mission to strengthen mindsets and improve mental health for all.
To everyone: operate your services and achieve greatness.
“There will be people who tell you, ‘No, you can’t.’ [No] People trying to stop you or putting up stop signs. [No] People who want to bring you down and keep you down. But you can’t give up.
“No matter how many times you fall, no matter how many times you get knocked down, it’s a resilient mind, a confident mind, a powerful mind that gets back up and keeps moving forward to achieve your greatness.
“Apply your service. Achieve your greatness,” he added.
Deontay Wilder could announce his retirement tomorrow if he changed his mind, but at the time of the report, there was no truth to it.
When Zhilei Zhang knocked him out on June 1 in Saudi Arabia, the formidable top-flight contender needed time to assess his situation. WBN understands that Wilder has received offers, including contact from Francis Ngannou, regarding a possible boxing match with the MMA star.
The Wilder vs. Ngannou fight only makes sense for an American his age. Many voluntary positions [of which Wilder is WBC number 13] are occupied by threatening opponents who would start each clash as favorites.
Meanwhile, the Ngannou fight is winnable with less risk and more rewards, meaning Wilder can still earn a significant payday before hanging up his gloves for good.
Boxing
Paddy Donovan is looking forward to his clash with Lewis Crocker on March 1
Published
2 weeks agoon
December 30, 2024Rising Irish boxing star Paddy “The Real Deal” Donovan (14-0, 11 KO), the current World Boxing Association (WBA) welterweight continental champion, had to withdraw from his scheduled December “stay busy” fight due to a minor injury but now is preparing to fight his biggest rival in what may be the most anticipated Irish boxing match in history.
The All-Ireland fight between Donovan, who fights in Limerick and trains in Dublin, and Lewis “The Croc” Crocker (20-0, 11 KO) of Belfast, Northern Ireland, is scheduled for March 1. “Point of Pride” will headline the Matchroom Boxing card, which will be broadcast live on DAZN from the SES Arena as part of the International Boxing Federation (IBF) world title eliminator. Just two fights away, Donovan could win a world title if he defeats Crocker as the IBF mandatory challenger.
“There is something different about a good Irish fighter and I believe I will be next,” Donovan declared. “I think turning pro at 19 and now 25 has required a lot of life changes since I turned pro. What matters most is what I learned in the gym, because it was the ups and downs in life – being a husband and father, losing loved ones – that helped me improve. I improved as a person, which helped me become a better fighter.”
A true fighter from the past, Donovan is currently rated by three of the four major sanctioning bodies: WBA No. 5, IBF No. 6 and World Boxing Council No. 14. He has dreamed of being a world champion since he was seven years senior.
“I’m in an amazing position, so I thank God for that and my team, Andy Lee (head coach/co-manager) and (Up-to-date York lawyer) Keith Sullivan (co-manager),” Donovan noted. “It’s great to be ranked so highly at this stage of my career, but I’m where I need to be. To be ranked so high on three major sanctioning bodies is great. I know I won’t stop until I become world champion.
“I’m always at the gym thinking about the next challenge. I say it’s time. I love what I do. I am very grateful to God for being in this situation. I believe in God’s plan for me to become world champion.”
“It’s definitely going to be an explosive fight,” commented Up-to-date York attorney Keith Sullivan, who co-manages Donovan with former world middleweight champion Andy Lee, who is also Paddy’s head trainer. “Two tough, resilient Irishmen who have a lot to prove to the world. We were worried about the injury, but we are sure it will not be a problem during the March 1 battle. Paddy is locked down and training difficult under the watchful eye of coach Andy Lee.
Donovan has dedicated several of his recent fights to Pieta, using his boxing platform to promote the suicide prevention charity, which provides mental health services across Ireland. Paddy lost two relatives to suicide. The Pietra Crisis Helpline, at 1-800-247-247, offers crisis intervention support 24 hours a day, 365 days a year to anyone experiencing suicidal thoughts or self-harm, as well as support for those grieving as a result of suicide.
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